Confidential — Creator Brief
UGC Creator Document · 2025
Creator
Brief
Open & Flexible · Your Style, Your Voice
SAINT Fit-Over Sunglasses · Authentic Content
Visit SAINT Eyewear ↗
01
Goal

Show how SAINT Fit-Over Sunglasses work — in your own style, personality, and voice.

We're not looking for a polished TV ad. We want real, relatable content that feels like you're telling a friend about something that genuinely changed your life. The more you, the better.

Visit Our Website
SAINT Eyewear — Official Store
saintbrand.shop
📁
Reference Material
Best Performing UGC Ads
Google Drive — tap to view inspiration videos
How to use these: Watch these videos for inspiration and to understand the tone, format, and energy that's worked best for us. Don't copy them — use them as a benchmark to create something that's authentically you.

02

Everything else in this document is flexible — but these five things are non-negotiable. Everything else is your creative choice.

1

Show ALL Styles You Received

Hold them up, fan them out, or do quick try-ons — your choice. Just make sure every pair appears on camera.

2

Multiple "Money Shots"

  • Show the click-on moment of the sunglasses snapping over prescription glasses.
  • Capture this 2–3 times from different angles or settings.
3

Fit-Over Proof

  • Show clearly that they sit over your glasses.
  • Mention they fit over any kind of prescription frames.
4

Branding Visibility

Make sure the SAINT logo is visible at least once during your video.

5

Mention the Offer

Include "Buy 1 Get 1 Free" somewhere in your video — naturally in conversation or as a final callout.


03

Think friendly, relatable, and authentic. Not scripted. Not salesy. You can talk, show, react, joke, storytell — totally up to you.

🎤

Tone

Natural · Conversational · Real-life · Fun or calm — your personality leads.

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Setting

Preferably the car (most relatable), but outdoors, walking, beach, or errands all work.

☀️

Lighting

Bright natural light. Car lighting works perfectly — golden hour even better.

Authentic Relatable Real-life Unscripted Not salesy No filters needed Your personality

04

Below are ideas, not instructions. Pick the options that feel natural to you and add your own flavour. Mix, match, skip, or combine — this is your video.

1

Attention Grab

Start any way you like — hook them in the first 2 seconds
A — Visual-First

Open immediately with the click-on moment. No words needed — a reaction shot is enough.

B — Relatable Problem

"Glasses girl struggle: sunnies NEVER fit over my frames…" Then show the fit-over moment.

C — Humorous

"POV: You're tired of choosing between vision or fashion." Click. "Not anymore."

D — Flex / Aesthetic

Holding all styles in your hand. Quick transitions of each pair. Let the product speak.

2

Your Personal Take

30–45 seconds · in your own words, not ours

Pick anything from this list — say whatever feels true to you:

  • What annoyed you about wearing glasses in the sun
  • Why regular sunglasses don't work for glasses wearers
  • Your honest first reaction to fit-overs
  • How they feel — comfort, lightweight, no squeezing
  • Looking stylish WITHOUT removing your prescription glasses
  • Your favourite style from the ones you received and why
  • Where you'd wear them — driving, beach, errands, holidays
3

Proof & Demonstration

Choose the demos that feel most natural
  • The click-on over your glasses (the money shot!)
  • Side profile showing good coverage
  • Head shake test — they don't move
  • Comfort around ears — no pinching
  • Showing the inside shelf / bridge design
  • Quick try-on of all colours / styles
  • Showing them in different lighting outdoors
  • POV from the driver's seat
  • Your partner or friend reacting to them (optional, but cute!)
4

Benefits

Say whichever feel true to you — not a script
  • Works with ALL prescription glasses
  • Super comfy + lightweight
  • No slipping during movement
  • Affordable alternative to prescription sunnies
  • Looks stylish, not bulky or granny-ish
  • Perfect for driving — blocks glare beautifully
  • Gives you confidence outdoors
5

Ending

Keep it natural — or create your own
These changed my summer.
Honestly… why didn't I buy these earlier?
These actually work. Highly recommend.
Check out SAINT Eyewear — they have a buy 1 get 1 free deal right now.
This is your sign to stop squinting.

A Few Final Notes 💬

Work With Us
Interested in Collaborating?
Fill out the form below and we'll reach out to discuss next steps. We love working with creators who are genuine, creative, and passionate about what they share.
We review every application and will get back to you within 3–5 business days. 🌤
🌤

Application Received!

Thank you for your interest in working with SAINT Eyewear.
We'll be in touch within 3–5 business days.